
A helping Soul-entrepreneur
I’m an editor and mentor by day, an entrepreneur and writer by night, and this is my website. I live in Canada, have some very treasured creative allies and friends and there is nothing that delights more than matcha and coconut yogurt, except perhaps feeling the sand beneath my feet.
To explain, I am a life coach, mentor, and entrepreneur with over 16 years of helping youth and now adults develop their potential. I seek to find people’s strengths, work through their blind spots and use any ensuing wisdom as a stepping stone to deal with their other challenges.
I first apprenticed in a Melbourne Advertising and Public relations company on mock projects in tandem with my mentor’s actual real advertising accounts. This allowed me to learn how publicity and advertisement campaigns were run. After graduation, I began working for Alex Bialocki at Blackmoore Audiovision, now Encore Productions. I became assistant to a number of producers who were in charge of projects from Mobil, Avon, to the local government. Since then, I have had the pleasure of giving my own writing and editing services to non-profit organizations with both media promos and information materials.
With a National Film Board apprenticeship grant, I was graced with the mentorship of film producer, Kirk Shaw. Being at Insight Film Studios showed me how television and films were generated from the ground up. It was with his company that I worked on various Canadian television shows and History Channel documentaries. Some of the television shows featured entrepreneurs and creative personalities who had made it in Canada including Arthur Erickson and Rick Hansen.
In Canada, with a Women in View Festival grant, I met UBC lecturer and WIV co-founder Kathleen Weiss. For more than half a year, we met in her festival office and through her mentoring, I experimented with many aspects of storytelling. A key lesson I learned from her was how to run a workshop giving participants both autonomy and supportive guidance. I started giving school workshops on college application and after my life coaching course, I began workshops on helping people in mid- career transition.
Having spoken to a number of people with very different careers at these workshops, I understood how a fair number wanted to understand how to survive transitioning into doing what their hearts really aspired to. As I had already begun leveraging some of my own publicity and teaching experience into online and passive income, I wanted to lay out a few ways to help other soulpreneurs do the same, both with problem solving workshops and with some simple to follow courses.